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Songkran brings B8.3bn boost to Phuket

PHUKET: Phuket saw a major tourism boost during this year’s Songkran Festival, with more than 523,000 travelers passing through the province by air, according to figures from the Tourism Authority of Thailand (TAT) Phuket Office.

tourismeconomics
By The Phuket News

Friday 18 April 2025 09:31 AM


Photo: NBT

Photo: NBT

From Apr 12–16, both Thai and international visitors flocked to the island for the traditional Thai New Year celebrations, with a total of 3,225 domestic and international flights recorded at Phuket International Airport.

The province’s festive atmosphere was felt across all districts, with hotels seeing high occupancy rates. Of the 104,268 rooms across 1,883 hotels in Phuket, the average occupancy rate reached 80.90%. Visitors stayed an average of 4.23 days.

The TAT estimates total tourism revenue during the festival period at approximately B8.3 billion. Of that, around B790 million came from domestic tourists, while foreign visitors contributed about B7.5bn. The average spending per person per day was estimated at B7,032.

Tourism officials say the figures reflect Phuket’s strong recovery and continued appeal as a top holiday destination during Thailand’s most celebrated festival.