Who can benefit from accessible online content?
The short answer to this question is anybody - right down to non-native speakers who want to post their opinions on social media platforms like Twitter and Reddit. Even the largest brands in non-English speaking countries are now able to branch out and enter into new markets, thanks to the functionality of the internet. With the new ability to visually connect with audiences via portals like Instagram and AI tools allowing for subtitles and text overlays, there really is no reason for anyone hoping to create content to share online to worry about how their efforts will impact modern audiences. Here are a few examples of the people that can benefit from accessible online content:
Influencers
In the last decade, there has been a growing focus on individuals creating personal brands and these can be found in almost any niche. People of all ages and from all backgrounds now have the ability to set themselves up as a reputable voice, whether they want to share their makeup skills, offer tutorials, stream their gaming efforts, or even simply provide product reviews of their favorite brands. As those who have a large and engaged fanbase will be able to monetize their content, the right individuals could even see significant success and reach celebrity status. The great news is that with AI video editing tools, such as the text to speech free software on CapCut, it will be simple to overlay an AI voiceover in an array of languages so that users won’t even need to speak themselves.
Freelancers
One of the fantastic aspects of the internet and one of the benefits to emerge from the COVID-19 pandemic is that not only are people with skillsets able to go online and offer their services, but employers and even anyone in need of specialist help can now find the tradespeople they want in as little as a few clicks. Large corporations now use online portals for hiring talent across the world, there are a whole host of platforms that connect professionals with clients, and those looking to make better connections and increase their earnings are no longer limited to the general locale. The online photo editor CapCut provides can be a great addition to your itinerary when promoting yourself online as a freelancer, and this covers all aspects from providing a stunning profile picture to using AI upscaled images of your work in your portfolio.
New e-commerce brands
Whether you create hand-made products, are interested in dropshipping, or have a small reselling business in mind, you can establish yourself as an e-commerce brand with little fuss. CapCut provides thousands of editable video and photo templates that can be used to create stunning shop pages, profiles, or even flesh out e-stores, and these can be used if you want to establish your own website or use a third party provider to promote your wares.
Why do non-native speakers need to provide diverse content?
The main reason that native speakers need to provide content either in English or in multiple languages is reach. With many countries facing a cost of living crisis and feeling the after-effects of COVID-19 and trying to get back to normal, the internet is now offering unrivaled opportunities for those who need to generate additional money, find new income streams, or even scale businesses for greater return on investment. Modern audiences were also impacted by these same factors and now have a very different approach to living to what they had just a few short years ago. Right now, visual content is leading the charge and those interacting with the products and services and even individuals around them online are now looking for impactful imagery that tells a story in a matter of seconds. Everyone using social media is hoping to get eyes on their content, so nothing short of professional quality imagery and videos will convert in 2023. This is why photo and video editing software and providers like CapCut are becoming so crucial for non-natives sharing everything from their everyday lives to the goods and services they are hoping to promote.